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Customer Relationship Management

Sheth, Jagdish N. & Others, Ed.

Customer Relationship Management : Emerging concepts, tools and applications - Chennai McGraw Hill 2021 - 544p.

ISBN: 978-0-07-043504-9

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Edited by Jagdish N Sheth, Atul Parvatiyar and G Shainesh

Dewey Class. No.: 658.812 SHE

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