Strategic Brand Management (Record no. 21043)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00313nam a22001337a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190806103929.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190806b xxu||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Keller, K L |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic Brand Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Delhi |
| Name of publisher, distributor, etc. | Pearson |
| Date of publication, distribution, etc. | 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 586p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | bill no. | bill date | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | 119 | 24/4/2019 | VIPS LIBRARY | VIPS LIBRARY | 08/06/2019 | IBC | 829.00 | 2 | 658.8343 KEL | C2172 | 10/25/2022 | 10/07/2022 | 08/06/2019 | Books | ||||
| Dewey Decimal Classification | 119 | 24/4/2019 | VIPS LIBRARY | VIPS LIBRARY | 08/06/2019 | IBC | 829.00 | 1 | 658.8343 KEL | C2173 | 01/28/2020 | 01/13/2020 | 08/06/2019 | Books |