Strategic Market Management (Record no. 23278)

MARC details
000 -LEADER
fixed length control field 00451nam a22001697a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220223123645.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220223b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-93-5424-338-7
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4012 AAK
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Aaker, David A.
245 ## - TITLE STATEMENT
Title Strategic Market Management
Remainder of title : An Indian Adaptation
250 ## - EDITION STATEMENT
Edition statement 11th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Wiley India
Date of publication, distribution, etc. 2022
300 ## - PHYSICAL DESCRIPTION
Extent 309p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Moorman, Christine
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code bill no. bill date Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     DSB IB/IN/1294 19-02-2022 DSB LIBRARY DSB LIBRARY 02/23/2022 International Book Centre 749.00   658.4012 AAK DSB4927 02/23/2022 02/23/2022 Books
    Dewey Decimal Classification     DSB IB/IN/1294 19-02-2022 DSB LIBRARY DSB LIBRARY 02/23/2022 International Book Centre 749.00   658.4012 AAK DSB4928 02/23/2022 02/23/2022 Books
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