Marketing Management (Record no. 25287)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00382nam a22001577a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240112115048.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240112b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-93-560-6266-5 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 68.8 KOT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip & Others |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 16th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Noida |
| Name of publisher, distributor, etc. | Pearson |
| Date of publication, distribution, etc. | 2023 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 596p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | DSB | DSB LIBRARY | DSB LIBRARY | 01/12/2024 | 1100.00 | 68.8 KOT | DSB5327 | 01/12/2024 | 01/12/2024 | Books | ||||||
| Dewey Decimal Classification | DSB | DSB LIBRARY | DSB LIBRARY | 01/12/2024 | 1100.00 | 68.8 KOT | DSB5328 | 01/12/2024 | 01/12/2024 | Books | ||||||
| Dewey Decimal Classification | DSB | DSB LIBRARY | DSB LIBRARY | 01/12/2024 | 1100.00 | 68.8 KOT | DSB5329 | 01/12/2024 | 01/12/2024 | Books | ||||||
| Dewey Decimal Classification | DSB | DSB LIBRARY | VIPS LIBRARY | 01/12/2024 | 1100.00 | 1 | 68.8 KOT | DSB5326 | 07/30/2025 | 07/30/2025 | 01/12/2024 | Books |