Modern Marketing Using AI: Leverage AI-enabled Marketing Automation and Insights to drive customer journeys and Maximize your brand equity (Record no. 28491)

MARC details
000 -LEADER
fixed length control field 00513nam a22001577a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250620104235.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250620b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-93-91030-21-6
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 006.3UPA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Upadhyay, Malay A.
245 ## - TITLE STATEMENT
Title Modern Marketing Using AI: Leverage AI-enabled Marketing Automation and Insights to drive customer journeys and Maximize your brand equity
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. BPB Publications
Date of publication, distribution, etc. 2023
300 ## - PHYSICAL DESCRIPTION
Extent 312p.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Chitnis, Pooja
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code bill no. bill date Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type
    Dewey Decimal Classification     MCA NA/IN/325 18-16-2025 VIPS LIBRARY VIPS LIBRARY 06/20/2025 All India Book House 799.00 1 1 006.3UPA MCA4427 10/28/2025 09/23/2025 06/20/2025 Books
    Dewey Decimal Classification     MCA NA/IN/325 18-16-2025 VIPS LIBRARY VIPS LIBRARY 06/20/2025 All India Book House 799.00     006.3UPA MCA4428 06/20/2025   06/20/2025 Books
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