Nargundkar, Rajendra <br/><br/>
Marketing Research  : Text and Cases 

 - 4th ed. 
 - Chennai  McGraw Hill  2019 
 - 552 
<br/><br/><label>ISBN: </label>978-93-5316-338-9 
<br/><br/><label>Dewey Class. No.: </label>658.83 NAR